<p>In 2017, Jan Sapper, Paperlike's founder and CEO, developed and launched a screen protector for the iPad that became an instant hit with digital artists and notetakers.</p><h3>Since then, we've come a long way.</h3><p>Today, we sell professional accessories for iPad users worldwide through our Shopify store, Amazon, and retail stores. We've built a global team (25 amazing people from all over the world) and a brand that is well-respected in our community.</p><p><strong>And that's where you come in.</strong> We've built a solid foundation with 250k+ followers across all social media platforms. Now we're looking for a strategic, data-driven Social Media Manager to own and evolve how Paperlike shows up on social, and help us grow a brand that people genuinely love.</p><p><strong>About this Role</strong></p><p>We're looking for a full-time Social Media Manager to own Paperlike's presence across all brand channels. This isn't a content creation role. It's a strategy role. You'll be responsible for how the brand communicates on social: what we say, when we say it, to whom, and why it's working (or not).</p><p>You'll own the publishing calendar, manage community engagement, drive creator seeding outreach, and report on the metrics that actually matter. You'll bring a strong point of view on strategy and the organizational rigor to execute it.</p><p>What will you do as Paperlike's Social Media Manager?</p><h3>Strategy</h3><ul> <li>Own and drive Paperlike's social media strategy across all brand channels</li> <li>Use performance data to inform content decisions, optimize for growth, and identify opportunities</li> <li>Stay on top of platform trends and algorithm shifts and know when to act on them</li> <li>Bring strategic recommendations to leadership with clear rationale and measurable goals</li> </ul><h3>Content &amp; Publishing</h3><ul> <li>Own the social publishing calendar end-to-end: planning, scheduling, and quality control</li> <li>Write copy across all social channels with a consistent, on-brand voice</li> <li>Maintain a strong aesthetic eye for what goes out: every post should look and feel like Paperlike</li> <li>Project manage the content production pipeline with two video producers and the creative team to brief, review, and deploy content</li> </ul><h3>Community &amp; Creator Relations</h3><ul> <li>Manage community engagement across all platforms, including DMs and comments</li> <li>Lead creator seeding outreach: identify, contact, and start relationships with relevant creators</li> </ul><h3>Reporting</h3><ul> <li>Track and report on social reach, engagement, and community growth on a regular cadence</li> <li>Translate data into insights: not just numbers, but what they mean and what to do next</li> </ul><p><strong>&gt;&gt;</strong><strong>APPLY HERE</strong><strong>&lt;&lt;</strong></p><h3>This role is for you if:</h3><ul> <li>You have a track record of owning strategy (not just executing it).</li> <li>You lead with data. You know how to