<p style="min-height:1.5em">Join <a href="https://himalayas.app/companies/hire-hangar">Hire Hangar</a> and work with fast-growing global companies while building a long-term career.</p><p style="min-height:1.5em"><strong>Job Title</strong> Digital Content &amp; Influencer Marketing Manager </p><p style="min-height:1.5em"><strong>Location</strong> Remote</p><p style="min-height:1.5em"><strong>Time Zone</strong> Flexible – Results-Driven</p><p style="min-height:1.5em"><strong>Role Overview</strong> We are hiring a Digital Content &amp; Influencer Marketing Manager to take full ownership of social media and content marketing. This role goes beyond content creation — you will act as a strategic partner who builds a brand voice that genuinely resonates with parents, develops a thriving influencer and UGC ecosystem, and drives Instagram growth through real, emotionally resonant content. The ideal candidate brings everything in-house with better quality, more authenticity, and deeper brand alignment.</p><h3>Key Responsibilities</h3><h3>Content Marketing Execution</h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Create and produce short-form video and image content for Instagram that feels real and relatable to parents</p></li><li><p style="min-height:1.5em">Maintain a clear, warm, non-salesy brand voice that builds community and trust over time</p></li><li><p style="min-height:1.5em">Handle all aspects of content scheduling, captioning, thumbnail selection, and publishing</p></li></ul><h3>Influencer &amp; UGC Programme Management</h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Build and manage an ongoing network of influencers, parent creators, and UGC contributors</p></li><li><p style="min-height:1.5em">Develop a sustainable content flywheel so the brand consistently publishes fresh, authentic content</p></li><li><p style="min-height:1.5em">Handle outreach, coordination, content licensing, and repurposing of creator material</p></li></ul><h3>Brand &amp; Channel Growth</h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Lead Instagram as the primary growth channel — owning follower growth, engagement, and reach</p></li><li><p style="min-height:1.5em">Develop and execute a content calendar that serves both community building and subscription conversion</p></li><li><p style="min-height:1.5em">Continuously test, learn, and optimize based on platform performance data</p></li></ul><h3>Team Collaboration</h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Work asynchronously within a globally distributed team, with clear communication and reliable delivery</p></li><li><p style="min-height:1.5em">Operate as a self-directed owner — bringing ideas, flagging issues, and delivering without needing prompting</p></li></ul><h3>Required Qualifications</h3><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Excellent English fluency — comfortable writing captions, briefs, and communicating on video</p>