Remote Marketing Specialist
Scopic
Job Description
Category: IT Services <br><br>Location: <br><br><br><p>Are you a <b>growth-focused digital marketer</b> with strong <b>PPC expertise</b> and the ability to identify, test, and scale opportunities across multiple marketing channels?</p><p>If you’re analytical, adaptable, and thrive in a dynamic remote environment, we’d love to hear from you!</p><p>At <a href="https://himalayas.app/companies/scopic">Scopic</a>, we do marketing not only for our own global software brand but also for clients through our digital marketing agency, <a href="https://himalayas.app/companies/scopic">Scopic</a> Studios. This means no two days are the same—you’ll work on diverse projects, across industries, and in collaboration with a team of 250+ professionals in 60+ countries.</p><p>This is a full-time remote position. Apply only if you’re excited by the idea of collaborating virtually with colleagues and clients worldwide.</p><h3>What your day-to-day will look like:</h3><ul>
<li>Independently plan, launch, manage, and optimize PPC campaigns across Google Ads, paid social, display, and remarketing.<br>
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<li>Analyze campaign and funnel performance to identify opportunities to improve lead quality, conversion rates, acquisition costs, and return on investment.<br>
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<li>Planning, implementing, and tracking digital marketing campaigns (email marketing, social media, content, paid campaigns).<br>
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<li>Develop and execute growth experiments across paid advertising, landing pages, email marketing, content, social media, and other relevant channels.<br>
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<li>Conduct market, audience, keyword, and competitor research to identify new acquisition and growth opportunities.<br>
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<li>Writing, proofreading, and editing SEO-driven content independently (minimal briefs; you’ll research and structure content yourself).<br>
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<li>Brainstorming and developing creative marketing campaigns for both <a href="https://himalayas.app/companies/scopic">Scopic</a> and <a href="https://himalayas.app/companies/scopic">Scopic</a> Studios clients.<br>
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<li>Optimizing web content and campaigns for visibility, engagement, and conversion.<br>
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<li>Collaborating with cross-functional teams to coordinate brand awareness and marketing efforts.<br>
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<li>Managing multiple projects in parallel while ensuring quality and timely delivery.<br>
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</ul><h3>The skills and traits we’re looking for:</h3><ul>
<li>4+ years of hands-on digital or growth marketing experience across multiple channels.<br>
</li>
<li>Strong practical expertise in PPC, with proven experience independently managing and optimizing Google Ads, Meta Ads, and other paid campaigns.<br>
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<li>Proven experience managing and scaling PPC campaigns with clear, data-backed results.<br>
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<li>Demonstrated experience improving meaningful performance metrics such as qualified leads, conversion rates, cost per acquisition, cost per lead, ROAS, or revenue.<br>
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<li>Proven problem-solving skills and an a