Principal Data Analyst, Growth
Brightside Health
Job Description
<p style="font-family:"><a href="https://himalayas.app/companies/brightside">Brightside Health</a> delivers life-saving virtual mental healthcare to everyone who needs it. We are powered by proprietary AI, purpose-built technology, a world-class clinician network, and a care model that rivals the best of in-person treatment. When combined with precision psychiatry and leading-edge therapeutic techniques, we’re able to improve outcomes for those with mild-to-severe clinical depression, anxiety, and other mood disorders. Our innovative approach has earned recognition from leading publications such as Healthline, Fortune, and Forbes, naming us '<a href="https://fortune.com/recommends/health/best-online-therapy-for-depression/" class="css-173makr-linkStyle" style="color:rgb(30,74,169);cursor:pointer;" rel="nofollow ugc noopener noreferrer" target="_blank"><u>Most Comprehensive</u></a>,' and '<a href="https://fortune.com/recommends/health/best-online-therapy-for-anxiety/" class="css-173makr-linkStyle" style="color:rgb(30,74,169);cursor:pointer;" rel="nofollow ugc noopener noreferrer" target="_blank"><u>Best Online Therapy for Anxiety</u></a><u> and </u><a href="https://fortune.com/recommends/health/best-online-therapy-that-take-insurance/" class="css-173makr-linkStyle" style="color:rgb(30,74,169);cursor:pointer;" rel="nofollow ugc noopener noreferrer" target="_blank"><u>Depression</u></a>.'</p><p style="font-family:">We take an action-oriented, purposeful approach with everything we do and seek out team members who value collaboration and thoughtful prioritization. As a result, our organization is looking for the brightest and most innovative talent in the industry. We can promise you that, as a member of the Brightside team, you’ll have the opportunity to collaborate alongside smart and driven people while growing your professional skills.</p><p style="font-family:">Brightside is looking for a versatile Principal Data Analyst to take on the principal role in its Analytics Department focused on growth analytics. This is a high impact role that will influence many aspects of the patient experience at Brightside and set the bar for analyst peers and data practitioners. This role will report to the Senior Director of Analytics and will primarily work with the central Growth product team. </p><p style="font-family:">This role will provide measurement, analysis and decision support related to the pre-activation member journey and the growth funnel that drives it. This includes data subject matter ranging from marketing channel performance and campaign effectiveness to acquisition funnel conversion, onboarding engagement and activation rates. It also requires the ability to layer in cross-domain knowledge to best understand the prospective member population. This includes marketing channel origination and spend efficiency, demographics, insurance payer eligibility, referral and partnership sources, and the behavioral signals measured from first touch throu